Tag Archive for self-promotion

Offer Gift Certificates Through Yelp

On September 12, 2012 Yelp announced a new product feature available to all businesses that participate on their site. Businesses can now sell gift certificates through their Yelp profile page. Gift certificates are not discounted like Deals are. They’re full-value…

Problem Solving in Your Practice

Every day, I get emails and calls from therapists who want some advice on problems in their practice. I usually can’t give an answer off the top of my head without questioning the therapist for further details, and visiting their…

SBA Update

      The SBA has totally revamped its website. It is much more friendly and easy to navigate! The major tabs are: Starting & Managing a Business; Loans & Grants; Contracting; Counseling & Training; SBA Direct; For Lenders In…

Is Saving Money COSTING You Money?

Strange question, Angie! How on Earth can SAVING money actually COST you money? As improbable and counter intuitive as that statement may seem, there is some truth in there that can be easily overlooked, and cost you big bucks on…

Generating Buzz

I was recently interviewed by Irene Diamond on the topic of How to Get More Buzz for Your Massage Biz! I always enjoy teleseminars, although I usually wish I could have a bit more time. One of the questions I…

Your Favorite Business Books

In April there was a Facebook activity to celebrate National Book Week. The rules were to grab the closest book to you, turn to page 52, post the 5th sentence as your status and don’t mention the title. Of course,…

In your zone…or pushing out of it?

There is an awesome quote that I found by a relatively unknown author named Noela Evans ,“Challenge is a dragon with a gift in its mouth. Tame the dragon and the gift is yours.” Resonate or recoil? This is a topic I think about quite often as I work with folks who are uncomfortable with some (a lot actually) of the content I teach and present. Marketing and massage therapists…remember the torrid love affair??