Tag Archive for sales

Is Saving Money COSTING You Money?

Strange question, Angie! How on Earth can SAVING money actually COST you money? As improbable and counter intuitive as that statement may seem, there is some truth in there that can be easily overlooked, and cost you big bucks on…

Raw Material Costs on the Rise

cotton plant

Some might say, “So What, Angie? I am not a manufacturer, this will not impact me!” Ahhh,… not so! It impacts everyone, even in places you weren’t expecting! Let me share with you a quick snapshot of some of the…

The Holidays Are Over…Now What?

If you are like most massage therapists,  you’ve been scrambling to fit clients into a busy holiday schedule, coordinating gift certificate sales and working extra hours to be able to take a few days off.  It is a jam packed…

Fall Forward!

Fall is a great time to enjoy the memories of a warm and fun summer and to look ahead to the holidays and the New Year.  It is also a great time to evaluate your past biz and marketing efforts…

Are You Responsible?

Loaded question, I know.  But hear me out.  Better phrased the question is, are you responsible for marketing if you work for someone else?  Without hesitation, the answer is yes.  However, most massage therapists take a  job working for someone…

Trust Your Gut

Yesterday, I got a call from a female massage therapist. She wanted to discuss something that happened at the spa where she works.  She considers herself a deep tissue, medical massage therapist.  In her previous life, she has been a…

Ugh… I Hate Sales

So many of my students don’t like marketing because they equate it with sales.  For some reasons, the word “sales” has a bad reputation.  Perhaps you think that sales is pushy and you have chosen to escape the consumerism of…