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Posts Tagged ‘ Massage ’

Problem Solving in Your Practice

December 11, 2011
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Every day, I get emails and calls from therapists who want some advice on problems in their practice. I usually can’t give an answer off the top of my head without questioning the therapist for further details, and visiting their website if they have one (and by the way, not having one is a...
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Posted in Business, General Massage, marketing, Marketing / Office / Staff, Practice Management | No Comments »

The Forgotten Flier

November 20, 2011
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Do you use fliers to advertise your business? In this age of Internet marketing, you’re probably overlooking the humble flier as a way to get the word out. Don’t count it out! Fliers are cheap and easy to produce. You can make them yourself using Word, Publisher, or many other programs. You don’t have...
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Posted in Business, General Massage, Marketing / Office / Staff, Practice Management | No Comments »

Report from the FSMTB Meeting

October 19, 2011
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I spent this past weekend in Los Angeles at the Federation of State Massage Therapy Boards meeting. It was a great gathering of regulatory board members from all over the US and Puerto Rico. As my own term as a NC Board member ended in June, I was there as an observer, not as...
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Posted in General Massage, Other Topics, Politics & Government | No Comments »

The Leaders of the Massage Therapy Profession

September 19, 2011
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Last week, the leaders of all the major organizations representing the massage therapy profession came together in St. Louis for a Massage Therapy Leadership Summit. The executive directors, CEOs, and board chairs of the Alliance for Massage Therapy Education (AFMTE), the American Massage Therapy Association (AMTA), Associated Bodywork & Massage Professionals (ABMP), the Commission...
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Posted in General Massage, Politics & Government | No Comments »

CE Providers: Expenses Going Up, Income Coming Down

August 27, 2011
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In January of this year, I blogged Continuing Education Providers: Sink or Swim, and followed up that one with the report from the meeting convened by the NCBTMB, where profession leaders were invited to give input into the revamping of their Approved Provider program. Last week at the wonderful annual meeting of the AFMTE,...
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Posted in Business, Education & Seminars, General Massage, marketing | 1 Comment »

Report from the AFMTE Annual Meeting

August 20, 2011
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I’ve just returned from the second annual meeting of the Alliance for Massage Therapy Education in Charleston, SC.  It was an excellent gathering from start to finish. There were keynote speakers throughout the weekend, daily opportunities for those present to give input into the initiative on teacher standards the Alliance is undertaking, informative continuing...
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Posted in Education & Seminars, Ethics, General Massage, Politics & Government | No Comments »

Massage business success = moving through your fears

July 14, 2011
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Face Your Fears, But Do It Anyway. (A story contribution to Don Dillon’s soon to be released book “Sustain and Succeed in Massage Therapy Practice”. Don is also the author of the book titled ”Better Business Agreements”.) “A person’s success in life can usually be measured by the number of uncomfortable conversations he or she...
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Posted in Body Techniques | 2 Comments »

A Matter of Opinion

May 8, 2011
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Last week, the AFMTE released a position paper authored by Executive Director Rick Rosen, “Alliance Offers New Vision for National Certification.” The AFMTE also recently announced that it is partnering with the FSMTB in their initiative to begin approving continuing education. Both of these have attracted quite a bit of discussion on the various...
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Posted in Business, Education & Seminars, General Massage, Politics & Government | No Comments »

Are Are Your Facebook Connections Seeing Your Posts?

April 30, 2011
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Are Are Your Facebook Connections Seeing Your Posts?

Many people have been posting the following information on their Facebook walls or inviting people to “Events” to spread the word. Amongst the new Facebook updates is that the newsfeed setting is automatically set to show ONLY posts from people with whom you’ve recently interacted or interacted with the most (which would be limited...
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Posted in marketing | 2 Comments »

You Say To-may-to, I Say To-mah-to

April 24, 2011
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Actually, I’m from the south, where we often say “mater.” A ‘mater sandwich should be on white bread, slathered with an artery-clogging amount of mayonnaise, and eaten standing over the kitchen sink so it can run down your chin and drip appropriately. Everybody has their opinions…I’m out here regularly expressing mine, and not everybody...
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Posted in General Massage, Politics & Government | No Comments »

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