Ten years ago people started talking about a paperless office. I was intrigued. I researched the topic, but I never encountered any office that was truly paperless. Instead I focused on paper paper management and included that information in the fourth edition of Business Mastery. A decade later, we are much closer to that...
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Tags: balance, business, Technology
Posted in Business, Practice Management | No Comments »
If there is such a thing as “spring fever”, I’ve got it. With a mountain of work on my desk, articles to write, clients to see and family obligations tugging at me, all I want to do is run outside and let the sun touch my translucent skin. I feel like calling in sick to...
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Tags: balance, time
Posted in Self care | No Comments »
If you know of something that may help a client, are you inclined to share that information? (I HOPE the answer to this question was YES.) Because the truth is, as a healthcare professional, your client looks to you for advice and direction to not only alleviate symptoms but to provide long term solutions...
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Tags: balance, Bodywork, branding, business, business planning, cash, compassion, Continuing Education, massage business, massage therapists, motivational inspiration, success
Posted in Acupuncture & Acupressure, Business, Education & Seminars, General Massage, Health & Wellness, Natural Healing & Nutrition, Pain Management, Patient Education, Practice Management | No Comments »
Lately, I have been commiserating with many of my friends and colleagues about our sense of overwhelm. There are so many business opportunities available to us and deciding which ones to pursue can be difficult. At times like this, I seek perspective by reflecting on my overall life purpose, my career purpose, and whatever...
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Tags: balance, business planning, career longevity, success
Posted in Business, Self care | No Comments »
Wasn’t it just Labor Day? If you are like me, you hate when holiday decorations appear before Thanksgiving. Holiday décor belongs in December when the holidays occur. But that isn’t realistic, especially when it comes to marketing. I am guilty of pre-mature advertising as well. In fact, I might have been one of the earliest...
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Tags: balance, gift certificates, holidays
Posted in Business, marketing, Self care | 1 Comment »
Halloween is tomorrow and I’ve been thinking a lot about this holiday and how it relates to business. I live in an area where the houses are far apart and there are few children in the neighborhood. We haven’t had anyone come by in costume in over 15 years. I really miss seeing the...
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Tags: balance, marketing
Posted in Business, marketing | 2 Comments »
Here is a really great tool and opportunity to strategically leap into 2011 by reflecting on your 2010 story and making some fabulously charged waves in to 2011. Each day the site Reverb10 will create and post a Prompt for you to consider and post/blog or tweet out about. I intuitively know that creatively...
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Tags: balance, marketing, motivational inspiration, success, vision
Posted in Body Techniques, Business, Education & Seminars, marketing, Marketing / Office / Staff | No Comments »
Fall is a great time to enjoy the memories of a warm and fun summer and to look ahead to the holidays and the New Year. It is also a great time to evaluate your past biz and marketing efforts as well as look at creating (or borrowing!) a few new ones. Consider this...
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Tags: balance, business planning, Continuing Education, marketing, motivational inspiration, sales, self-promotion, success, World Massage Conference
Posted in Body Techniques, Business, Community Service, Education & Seminars, marketing, Marketing / Office / Staff, Self care | 2 Comments »
Just back from the AMTA National Convention, I am jazzed up and ready for business. There’s nothing like being with 1400 like minded people to help excite me about my profession and my practice. I had the opportunity to be a delegate for the House of Delegates (HOD). A political process, the HOD is...
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Tags: AMTA, balance, Continuing Education
Posted in Education & Seminars, Health & Wellness, Self care | No Comments »
I seem to be enmeshed in musical metaphors lately. In Jerry Kennedy’s blog titled, “Why Being a Non-Conformist Is Great for Your Business,” he talks about non-conformity and the importance of being true to yourself. So many of us play it safe, particularly in the name of credibility and acceptance. Kennedy shares how he’s...
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Tags: balance, drive, marketing, success
Posted in Business, marketing | 3 Comments »