This past week the Massage Therapy Foundation announced that Gini S. Ohlson will become the new Executive Director of the organization, effective July 1. Ohlson has been the AMTA’s staff director for the MTF since 1998. This is part of the paradigm shift between the two organizations, and I think it’s a good one....
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ResearchA Change for the Better at the Massage Therapy Foundation and AMTAReport from the International Massage Therapy Research ConferenceThis past week I was blessed to attend the International Massage Therapy Research Conference for the first time. This event is only held every three years and it was my first time attending. It was held at the Seaport in Boston, a beautiful hotel right on the harbor and right across the street from... North Carolina Rocks the AMTA National Convention!My husband Champ and I attended the AMTA National Convention in Raleigh this week, and a good time was had by all! Congratulations to all our colleagues in the North Carolina Chapter for pulling off a fabulous event! I’m not going to take any credit because other than teaching and sitting in the House... Massage Therapy: Integrating Research and PracticeI have never before devoted my blog to a book review, but I’m doing that this time, because (other than my own books, of course) I think this is one of the most important books that has been published for our profession. I’m speaking of Massage Therapy: Integrating Research and Practice, edited by Trish... It’s All About MeIt’s all about me, so here’s my wishlist for the profession. It’s difficult to place these in order of importance, because some of them depend on each other, and in my little corner of massage, they’re all important. It’s election time–aren’t we all just about sick of hearing about it–candidates mudslinging and making campaign... Report from the AFMTE Annual Meeting
I spent last weekend in toasty Tucson, AZ at the Alliance for Massage Therapy Education annual meeting, and for the third year in a row since this organization started, it was one of the best things I have ever attended. There were quite a few new people attending this year, and attendance was up... ELAP Work Group Members AnnouncedAnne Williams of ABMP has confirmed to me today the members of the group that are working on the Entry-Level Analysis Project that I have been blogging about for the past few weeks. Since the secrecy surrounding this project has been my main complaint, about it, I will share that information here. The members... Inquiring Minds Want to KnowI’ve spent the past couple of weekends teaching at AMTA meetings; first in SC and this past week in Alaska. One of the classes I taught at both meetings was “Using Research to Market Your Massage Therapy Practice.” I’ve been on my research soapbox for a while now. The big question is, “Who gives... R-E-S-P-E-C-TMost of the time when the media, or Hollywood, casts a light on massage, it seems to be a paraphrase of Rodney Dangerfield’s classic line, “We don’t get no respect.” The latest hue and cry is over the upcoming new lifetime series, The Client List, in which Jennifer Love Hewitt is a massage therapist/prostitute... It Was a Very Good YearAs I look back over 2011, it was a very good year. For the 8th year in a row, since I first opened my business, I am going to finish the year with a growth in sales and in my bottom line. That’s rather miraculous, considering the unemployment rate in my county has been... |