Here is a MAJOR CONSIDERATION BEFORE YOU REGISTER FOR ANOTHER CLASS: Even though I earn a large part of my income from teaching classes and seminars as a CEU provider, I want to offer a word of caution 1st before you jump in to signing up to learn another technical modality or take another...
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Tags: irene diamond, www.SuccessfulMassageTherapist.org, www.TheDiamondMethod.com
Posted in Billing & Insurance, Body Techniques, Business, Education & Seminars, marketing, Marketing / Office / Staff, Patient Education, Personal Finance, Practice Management, Professional Association, Soft Tissue / Trigger Points | 10 Comments »
If you live in the United States, there is a big marketing ‘op’ for you if you want to promote Mother’s Day. It’s Sunday, the 12th of May and many of us will honor Moms across the country. Mother’s Day is one of the biggest gift-giving holidays, so now is a good time...
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Posted in Business, marketing, Marketing / Office / Staff, Patient Education, Practice Management | No Comments »
I’m a business woman. AND, I have a sympathetic heart… but, even when I am understanding of another person’s plight, in the end, I still run a business. And you do too! Many massage therapists I coach don’t recognize the fact that they are in business for themselves. I get that same warm-fuzzy feeling...
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Posted in Business, marketing, Marketing / Office / Staff, Patient Education, Practice Management | 4 Comments »
I have never before devoted my blog to a book review, but I’m doing that this time, because (other than my own books, of course) I think this is one of the most important books that has been published for our profession. I’m speaking of Massage Therapy: Integrating Research and Practice, edited by Trish...
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Tags: Dr. Christopher Moyer, massage therapy foundation, Ruth Werner, Trish Dryden
Posted in General Massage, Health & Wellness, massage research, Patient Education, Practice Management, Research | No Comments »
As a therapist, you’ve no doubt been asked by clients and family members about what your massage does or what type of massage you offer. At some point, you also might need to define what you do when you are speaking with a client’s doctor or insurance company. Maybe you can explain your work...
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Posted in Business, marketing, Patient Education, Practice Management | 13 Comments »
I spent last weekend in toasty Tucson, AZ at the Alliance for Massage Therapy Education annual meeting, and for the third year in a row since this organization started, it was one of the best things I have ever attended. There were quite a few new people attending this year, and attendance was up...
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Tags: ABMP, AFMTE, AMTA, business, COMTA, FSMTB, LauraAllenMT, massage therapists, massage therapy foundation
Posted in Education & Seminars, General Massage, Patient Education, Politics & Government, Professional Association, Research | 3 Comments »
As a Licensed Massage Therapist, Certified Health Counselor, and Internationally Certified Aromatherapist, I had an idea of where to start looking for natural treatment ideas when my dad and uncle were both diagnosed with Rheumatoid Arthritis two years ago. There are several factors that play a role in creating an environment where this disease...
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Tags: chronic pain, inflammation, natural pain relief, rheumatoid arthritis
Posted in Natural Healing & Nutrition, Oils / Aromatherapy, Pain Management, Patient Education | 1 Comment »
I’ve spent the past couple of weekends teaching at AMTA meetings; first in SC and this past week in Alaska. One of the classes I taught at both meetings was “Using Research to Market Your Massage Therapy Practice.” I’ve been on my research soapbox for a while now. The big question is, “Who gives...
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Tags: AMTA, Code of Ethics, PubMed, research
Posted in Ethics, General Massage, Health & Wellness, marketing, Patient Education, Research | No Comments »
If you know of something that may help a client, are you inclined to share that information? (I HOPE the answer to this question was YES.) Because the truth is, as a healthcare professional, your client looks to you for advice and direction to not only alleviate symptoms but to provide long term solutions...
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Tags: balance, Bodywork, branding, business, business planning, cash, compassion, Continuing Education, massage business, massage therapists, motivational inspiration, success
Posted in Acupuncture & Acupressure, Business, Education & Seminars, General Massage, Health & Wellness, Natural Healing & Nutrition, Pain Management, Patient Education, Practice Management | No Comments »
Which do you think is better to ask yourself: #1- “How can I get new clients?” or #2- “How can I help more people with my service?” When you are NOT thinking only of yourself, but instead thinking more globally people are attracted to you and will be drawn to you. Famous American...
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Posted in Business, marketing, Marketing / Office / Staff, Patient Education, Practice Management | 1 Comment »