I often hear from massage therapists who have made the jump from lone practitioner to entrepreneur, and the biggest struggle they seem to face is staffing problems. One of my favorite bloggers, Steph Lasch Lmt, wrote about some of her issues earlier this week. She’s hardly the lone ranger. And I know from my...
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Marketing / Office / StaffCultivating ExcellenceHow Social Media Increases Sales: Using Blog and Article content to Market Your Products and ServicesI am so honored to be asked to be a part of this dynamic group of women, thank you. After so many years of working with business owners this is such a wonderful experience and I am looking forward to sharing, connecting and interacting with everyone in this group. Many business owners whether you... Does Independence = Freedom? (I just went to post up my blog on this site and see Tina Allen already touched on some of these same ideas! (smart minds think alike!) 4th of July ~ Independence Day in the U.S. just passed… Regarding your career and your personal life, what does ‘Independence’ mean to you? Does Independence =... I am Beginning to See a Trend… I just got back in from the Florida State Massage Therapy Association Annual Convention in Orlando. Not only did I see all my old and dear friends, but I am DELIGHTED to say I made MANY, MANY new ones! While this does not seem to be extraordinary in and of itself, it does show... Hot Topics anyone?
6 of the WIBB gals, Cherie Sohnen-Moe, Angie Patrick, Ruth Werner, Tina Allen, our newest blogger, Stephanie Beck and I participated in a very lively and thought provoking Hot Topic roundtable at FSMTA tonight. Quality not quantity describes the attendance -tough to go up against martini parties! But the greatest part of the event... “At My Earliest Convenience”… Just 1 of my Pet Peeves! Today was the last straw! It sent me so far over my edge, I had to rush over to this WIBB blog to post here to: (a) get it off my chest, and (b) hopefully help some of you who are making this same damn mistake, and encourage you to STOP it! I’ll explain:... Self-Sabotage, or How I Got Your ClientsThere are some great massage therapists in my town (other than the ones who work with me), and this isn’t directed at them. But in every town, and mine is no exception, there are massage therapists who are thriving, and massage therapists who are barely surviving…many of whom eventually give up and go back... How Not to Sell Products
This week I spent the afternoon at a spa at the Omni Hotel in Atlanta. The first thing I noticed was the absence of a retail area. I later discovered this was due to the layout constrictions. The reception desk is about 10 feet in front of the main entrance As you walk through... In The Afterglow… One week after the first ever American Massage Conference, and I am still trying to wrap my mind around what happened last week! In Atlanta, Georgia, there was a shift…A shift in thinking, a shift in doing, a shift in energy, and a shift in being. The weekend was filled with amazing education with... What’s YOUR client’s biggest Reason, Excuse or Objection? What’s YOUR client’s biggest reason excuse objection … for NOT coming in to see you more often? I’m guessing they usually say, “Too expensive”… is that the excuse you hear the most often? … Am I right? I am working with the members of my Fresh Start Group Coaching on this very topic right... |