As a business coach, so many of the therapists I meet, tell me they are looking for new, easy ways to get new clients, and want to know what I suggest they do that doesn’t cost an arm and a leg. Then I ask them the dreaded question, “WHY do they need new...
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Tags: business, marketing, Massage, practice, sales, success
Posted in Billing & Insurance, Business, Ethics, marketing, Marketing / Office / Staff, Patient Education, Practice Management | 1 Comment »
Most of the time when the media, or Hollywood, casts a light on massage, it seems to be a paraphrase of Rodney Dangerfield’s classic line, “We don’t get no respect.” The latest hue and cry is over the upcoming new lifetime series, The Client List, in which Jennifer Love Hewitt is a massage therapist/prostitute...
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Tags: FL SB 1860, HB 2387/SB2249, Massage, massage therapists, massage therapy foundation, research
Posted in Acupuncture & Acupressure, Billing & Insurance, Business, Personal Injury / Legal, Politics & Government, Practice Management, Research | 1 Comment »
Florida SB 1860, introduced on January 17 by Senator Negron, will remove the right of massage therapists and acupuncturists to bill PIP (Personal Injury Protection) insurance for those who have been injured in auto accidents. I don’t have any statistics regarding how many FL therapists currently file these types of claims, but based on...
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Tags: Florida massage therapists, massage and insurance, massage legislation, NV massage therapists, PIP, TN massage therapists
Posted in Billing & Insurance, Business, General Massage, Politics & Government, Practice Management | 3 Comments »
As usual, the opinions on my blog are my opinions and not to be construed as the opinions of anyone else. I haven’t had much to say on the legislative front for a few months…when the legislators go home for the summer, not much is happening; then there tend to be shorter sessions in...
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Tags: AMTA, FSMTB, legislation, Massage, MBLEx, NCBTMB
Posted in Billing & Insurance, Business, General Massage, Health & Wellness, Politics & Government | No Comments »
What is wrong with the following statement? FIRE!!!! Ready…aim. It seems silly, counter intuitive and even dangerous to get such important steps this badly out of order. You would not do it with a rifle, why would you do it with your business? Sometimes we are faced with making decisions quickly in business, sometimes...
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Tags: Angie Patrick, business planning, career longevity, cash, Ethics, Facebook, Goodwill, holidays, productivity tools, scheduling, success, time management
Posted in Acupuncture & Acupressure, Billing & Insurance, Business, Education & Seminars, Ethics, General Massage, marketing, Marketing / Office / Staff, Patient Education, Practice Management, Social Media | 1 Comment »
Incredibly, Mr. Green is now trying to sell insurance through NAMT (National Association of Massage Therapists).
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Tags: ABMP, AMC, IMA Insurance, Les Sweeney, NAMT, Will Green
Posted in Billing & Insurance, Business, Ethics, General Massage, Practice Management | No Comments »
My last post was about the IRS and the audit spiral. Keeping with the financial theme, I want to address a critical element of every client chart. I call it the Money Page but you can call it anything you like. In a nutshell, it is the page that keeps track of your charges...
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Tags: cash, check, credit card, IRS, Money Page, receipt
Posted in Billing & Insurance, Business, Marketing / Office / Staff, Practice Management | 1 Comment »
You don't have to care. I can't make you. I can try to persuade you until I'm blue in the face, and that's what I've been doing now for several years in my blogs. Don't wait until it's too late to make your opinion heard. As for the MTBOK, I fear it's a...
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Tags: MTBOK, Ralph Stephens
Posted in Billing & Insurance, Body Techniques, General Massage, Politics & Government, Practice Management | 5 Comments »
You know who you are… put off what you can do today until tomorrow or the next day. Procrastinators are determined by kindergarten. At least that’s what I think. If you are in business for yourself, that personality trait does not help. More to the point, procrastination can actually hurt you. While you are...
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Posted in Billing & Insurance, General Massage, Practice Management | No Comments »
What do you do when your professional judgment and the demands of your employer are not in alignment?
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Posted in Billing & Insurance, Chronic / Acute Conditions, General Massage, Patient Education, Spa Therapies | 1 Comment »