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Last night I watched an episode of “The Good Wife.” The story line was about the process the law firm went through in determining whether they would represent a massage therapist who wanted to sue a Nobel Peace Prize winner for sexual assault. Does this sound at all familiar? I am sure the episode... Read more »
Tags: Ethics, massage therapists, Media Posted in Ethics | 3 Comments »
Right out of massage school, I immersed myself in all the marketing information I could find. Away I went donating gift certificates, volunteering at charity events, and dousing the town in business cards and brochures for my new mobile massage business. My partner and I did everything we could think of, but, to our... Read more »
Tags: aromatherapy, essential oils, marketing Posted in marketing, Oils / Aromatherapy | 1 Comment »
It’s been over two weeks since my last blog post. I’m usually more prolific, but sometimes the rest of my life has to take precedence over my blog. I’ve been on the road a lot the last two weeks, and when I’ve been home, I’ve been trying to catch up…I don’t know that I... Read more »
Posted in Body Techniques | 1 Comment »
"The Massage Therapy Foundation Community Service Grants are awarded to organizations that seek to provide massage therapy to communities or groups who currently have little or no access to such services." I have had the privilege of serving on the review committee for 2 years and I want to make our jobs a bit... Read more »
Tags: AMTA, community service, massage therapists, massage therapy foundation, research Posted in Community Service, Education & Seminars, General Massage, Massage Therapy for Older People, Other Topics, Research, Self care | 1 Comment »
If you are self employed and have found yourself working certain hours that don’t appeal to you, you have no one to blame but yourself. After all, you are in command of your schedule. Boy that sounds hard core but it’s true. Here is the rationale. I know when you are in business for yourself,... Read more »
Tags: scheduling Posted in Business, Practice Management | 2 Comments »
Do you remember the children's song that starts:
"Nobody likes me, everybody hates me, think I'll eat some worms..." Read more »
Posted in Business, Ethics, marketing, Practice Management | 3 Comments »
In order to be successful in business, you must talk to people. It is black and white and there is no way around it. You can post all the advertisements you want, you can use written marketing materials at every turn but sooner or later, you have to open your mouth and talk to... Read more »
Tags: marketing, self-promotion, success Posted in marketing | 3 Comments »
November 1 is the deadline for voting for new Board of Director members at the NCBTMB. This was not an easy task for me this time; almost everyone of these people is on my Facebook, and several of them are people that I actually know in person. It was a very hard call for... Read more »
Posted in Body Techniques | No Comments »
We've all got three more months to make BIG things happen....
Together, we can do it! Read more »
Tags: goal setting, goals, Massage, practice, success, therapy Posted in Business, General Massage, marketing, Marketing / Office / Staff, Other Topics, Practice Management | 4 Comments »
Have you ever wondered if your services are “worth” it? Before you fly off the handle, hear me out. I will go out on a limb here and say that I think everyone, at least at some point, has had a less than perfect massage experience. You know the kind. The therapist seems to... Read more »
Tags: money, time, worth Posted in Business, Practice Management | 1 Comment »
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