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Latest Story

ELAP First Draft and Call for Comments Released

June 15, 2013
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The first draft of the ELAP (Entry-Level Analysis Project) has finally been released. It’s been more than a year since I first blogged about it.   This research project proposal was introduced by ABMP and has come full circle from the first statements put out about it, which put me out quite a bit....
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What in the #Hashtag is going on with Facebook?

June 14, 2013
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What in the #Hashtag is going on with Facebook?

Facebook has adopted the ‘hashtag’ feature.  Unless you like using Twitter or Instagram you might be wondering what is this ‘hashtag’ business anyway and how does it help me, and why should I use it?  Even better question, how can I use it? Hashtags...
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An Interview with Bill Brown, New Executive Director of AMTA

May 30, 2013
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Bill Brown became the new Executive Director of the American Massage Therapy Association on May 17, following the retirement of former ED Shelly Johnson. Brown has been with the American Massage Therapy Association for 8 years, the past two and a half as Deputy...
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STOP! Do You Need Another Modality?

www.TheDiamondMethod.com

Here is a MAJOR CONSIDERATION BEFORE YOU REGISTER FOR ANOTHER CLASS: Even though I earn a large part of my income from teaching classes and seminars as a CEU provider, I want to offer a word of caution 1st before you jump in to...
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Federation of State Massage Therapy Boards: All Talk and No Action?

May 20, 2013
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I hear through the grapevine that the Nevada State Board of Massage Therapists has voted to terminate their agency’s membership in the Federation of State Massage Therapy Boards. Why the big thumbs down? The main reason was a failure to deliver on the many...
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National Small Business Week

May 8, 2013
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National Small Business Week

The 50th anniversary of the U.S. Small Business Administration’s National Small Business Week, will be held June 17th through June 21st. This year’s events take place all across the country and feature exciting and informative events designed to help small businesses start, grow and...
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A Change for the Better at the Massage Therapy Foundation and AMTA

May 5, 2013
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This past week the Massage Therapy Foundation announced that Gini S. Ohlson will become the new Executive Director of the organization, effective July 1. Ohlson has been the AMTA’s staff director for the MTF since 1998. This is part of the paradigm shift between...
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What’s Your Story?

May 4, 2013
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ThrivingBook2 copy

It’s all too simple, yet essential. The universal question that often times we’re asked by clients when we start a massage session. At least, with the chatty ones looking for conversation. What’s your story? I see, very often, websites that have a lot of...
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Report from the International Massage Therapy Research Conference

April 29, 2013
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This past week I was blessed to attend the International Massage Therapy Research Conference for the first time. This event is only held every three years and it was my first time attending. It was held at the Seaport in Boston, a beautiful hotel...
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Volunteer Value

April 25, 2013
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Volunteer Value

In 2011, approximately 64.3 million Americans gave approximately 8 billion hours of volunteer service. The organization, Independent Sector estimated the value of volunteer time for is $22.14 per hour. This equals $171 billion worth of donated time. It’s too bad that we can’t claim...
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Will You Do A Big Promo For Mother’s Day?

Will You Do A Big Promo For Mother’s Day?

  If you live in the United States, there is a big marketing ‘op’ for you if you want to promote Mother’s Day. It’s Sunday, the 12th of May and many of us will honor Moms across the country. Mother’s Day is one of...
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Confusion Reigns

April 16, 2013
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I’d like to just steal Sandy Fritz’s blog this week, but instead I’ll post the link to it. She expressed many of the same things I have been feeling in “Beyond Frustration.” Confusion reigns. I get at least a half-dozen questions a day from...
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NCBTMB Call for Comments: 911 for CE Providers

March 28, 2013
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Post navigation ← Previous NCBTMB Call for Comments: 911 for Approved Providers Posted on March 28, 2013 The NCBTMB has decided to call for comments on their latest revisions for the CE/Approved Provider program–something they should have done before they ever unrolled the plan...
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MOCC-ERY Redux

February 28, 2013
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I have received the following from the Federation of State Massage Therapy Boards. I personally think they are far off the mark on what they intend to do with continuing education, and with their refusal to consider any joint effort with the NCBTMB to...
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What The Heck Is “Getnotdo”?

"GetNotDo" article from Irene Diamond

When a prospect asks the inevitable question of “what do you do?” at a party, or networking event, how do you answer? Do you know what to say to turn their question into a client-getting answer? Most business owners (which you are if you’re...
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